Case study · Beachside holiday home · West Beach, Adelaide
A mostly-furnished West Beach home, smartly upgraded with a real second bedroom, a playful courtyard, and mood-lit photography that finally sold the beachside lifestyle.
Expanded
Sleeping capacity
Low-lift
Spend strategy
Mini golf
Guest feature
Beachside
Positioning
The property
Waterviews in West Beach is a coastal family home a few minutes from the beach. The owner was moving out and wanted to start earning short-stay income without spending a fortune to refit the property. We made the smartest improvements possible. not the biggest ones.
The challenge
The home was mostly furnished but underperforming. The brief: lift its short-stay performance without a heavy spend, and only make decisions that would directly translate into more bookings and stronger nightly rates.
Our approach
We added a sofa bed for flexible sleeping, converted the office into a proper second bedroom with a new queen and fresh furniture, and kit out the home so it felt lived-in rather than half-empty. The courtyard became a real feature with a small mini-golf set and layered evening lighting, and the entire home was re-shot in warm mood lighting to highlight the indoor-outdoor flow.
A walkthrough
01 · Outdoor lounge
West Beach guests come for the indoor-outdoor flow. We opened on the outdoor lounge, layered with warm evening lighting, so the very first frame sells the coastal lifestyle the original photos buried.
02 · Kitchen + living view
The kitchen-to-living sightline was composed in one wide frame so the apartment reads open and social. exactly what a beachside family or group booking is looking for when they scan a listing in 3 seconds.
03 · Mini-golf courtyard
We added a small mini-golf set so the outdoor area became something guests photograph and post. The frame is fun, distinctive and free marketing every single booking.
04 · Outdoor lounge detail
A tighter detail of the outdoor lounge with layered lamps and softer ambient light. the kind of evening warmth that photographs beautifully and tells a guest exactly what their first night looks like.
What we changed
01
We pulled out the low-value office and built a real second bedroom around a new queen, lifting the home's sleeping capacity without expanding its footprint.
02
A quality sofa bed in the living means the home quietly sleeps more guests, which opens up a wider booking pool at a stronger nightly rate.
03
A small mini-golf set turns the outdoor area into something guests actually photograph and post. free marketing every booking.
04
Layered lamps and softer ambient lighting through the living and courtyard give the home a relaxed evening warmth that photographs beautifully.
05
Furniture re-arranged so the courtyard reads as an extension of the living room, not a separate slab. the beachside lifestyle the original photos buried.
06
Fresh bedding, soft styling and calmer tones across both bedrooms so the home reads as a family-friendly West Beach getaway.
05 · Bedroom with balcony
Soft bedding, calm tones, balcony doors framed so the outdoor world stays part of the room. Family-friendly without losing the seaside mood the listing was built around.
06 · Living room
Furniture rearranged so the courtyard reads as an extension of the living, not a separate slab. one of the biggest unlocks on a coastal home, and most operators never bother.
07 · Kitchen
Benchtops cleared, sightlines tightened, a few quiet pieces left in frame. The kitchen photographs as practical and lived-in rather than half-furnished or over-styled.
08 · Media living
The media living was shot to prove the home has two genuine places to spread out. an obvious win for families and longer stays who don't want to share one couch for a week.
09 · Second bedroom
We pulled out the low-value office and built a real second bedroom around a new queen. lifting sleeping capacity without expanding the footprint, and unlocking a wider booking pool at a stronger nightly rate.
The result
More guests per booking without expanding the footprint of the home.
The home now reads as a family-friendly West Beach getaway, not a leftover rental.
Photography and styling now sell the coastal lifestyle, lifting click-through on every platform.
The owner avoided an expensive overhaul, kept their existing furniture working harder, and walked into a higher-performing West Beach holiday home with very little new spend.
Services used on this project
The next step
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